“A company is more than the sum of its employees; it is the accumulation of those individuals’ skills, knowledge & experience joined together as one that builds greatness.”

How do I mentor / coach?

Working singularly or with a small team to facilitate an increase in the depth of understanding across sales enablement techniques enmeshed with a humanistic approach to engage with customers & clients more successfully.

Type of client

Small to medium size companies across differing business platforms that rely heavily on a sales force either based internally or external or a combination of both to secure business.

Why use a mentor / coach?

Time & patience is not always in abundance in many companies, therefore contracting the role out to a mentor / coach has great merit and a logical quality approach to improving performance.


Using an external mentor / coach will add depth and breadth to your team allowing them to think outside the traditional idea framework.

The cost of failure of a member of a team can be devastating to them as an individual however the ramifications can impact the entire team.

Sales techniques from the 1980s, 1990s and 2000s no longer work with today’s buyer; buyers are now looking for companies to demonstrate trust, empathy and understanding.

My blog

A funny thing happened on the way to the forum part 3

At the being of this article, I wrote, ‘XYZ has been locked in a three-way sales battle with its main competitors for some time. All the players in the marketplace sell the same commodities at pretty much the same price, and any gap in customer service level differences is hard to define.’ XYZ is not the only business that finds itself in this trading situation.

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